How to Scale Your Thought Leadership Content (Without Burning Out) 🚀

Watch This Week’s Marketing Lesson 👀

🚀 How to Scale Your Thought Leadership Content (Without Burning Out) 🚀

Most founders & marketers know they should post more… but who has the time?

Here’s how to scale your content like a pro while staying top of mind 👇

📌 Start with a Core Idea

• Write one pillar piece (blog, podcast, webinar) per week

• Use frameworks like “3 Mistakes,” “5 Lessons,” or “How-To”

• Answer FAQs your audience actually cares about

🔄 Turn One Post into 10+ Pieces

• Text Post → LinkedIn, Twitter, Threads

• Video Snippets → Reels, TikTok, Shorts

• Quotes → Graphics for IG & Pinterest

• Transcript → Blog & Email Newsletter

📈 Automate & Batch

• Spend 1-2 hours repurposing per week

• Use ChatGPT to brainstorm & structure ideas

• Schedule posts with Buffer, Later, or Hootsuite

💡 Engage & Dominate the Feed

• Reply to every comment (boosts reach!)

• Start convos in DMs (build real relationships)

• Reshare top posts every 3-6 months

The secret? You don’t need more ideas. You need better systems. Watch below how I create content each week.