- Jeff "Fuzzy" Wenzel
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- 5 For Friday: ROI is killing your branding
5 For Friday: ROI is killing your branding
ChatGPT4 vs Claude

What I’m Watching
@camille.moore_ Guest 06: Rory Sutherland, the branding legend explains what he thinks is the biggest problem facing branding at present. To listen to the... See more
New Tool I’m Trying
Claude.ai is a next-generation AI assistant designed by Anthropic for work, focusing on safety, accuracy, and security. Accessible via its website or iOS app, Claude offers free access with higher rate limits for Pro and Team subscribers and can also be integrated through the Anthropic API, Amazon Bedrock, and Google Cloud's Vertex AI. The AI model, consisting of various models capable of performing tasks from simple actions to complex analyses, is priced at $3 per million input tokens and $15 per million output tokens. Unlike other AI chatbots, Claude is optimized for work-related tasks, ensuring accurate and secure performance.
Campaign I Checked Out
CoolerPak is a refillable, reusable, and durable ice pack that you fill with water and freeze, designed to snap together or attach to any cooler. The product can be drained and folded compactly for easy storage. With a funding goal of $5,000 on Kickstarter, the campaign has already surpassed its target, pledging $16,763 from 239 backers with 29 days remaining. CoolerPak is developed by a team with a proven record of successful Kickstarter campaigns, aiming to deliver a versatile and efficient cooling solution. The project, based in Los Angeles, CA, will only be funded if it reaches its goal by July 25, 2024.
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